About

Where passion, attention to detail and creativity collide.​

I have a passion for all things digital and many years of experience under my belt in the digital marketing space.​

Writing is one of my biggest passions and I have experience working in both advertising agencies and a single brand. I am able to create copy for almost any use: emailers, websites, slogans, blog posts, guides and more. With the ability to  write using different voices, I am able to wear different hats to suit each writing purpose.

I have a good grasp on the social media space and I constantly keep up to date on the latest trends. I have taken businesses to new heights with their social media followings and engagement. I have experience in putting together social media strategies and executing these from the ground up. Social media advertising is another tool that I have under my belt, particularly Facebook advertising.

I am able to create content strategies, as well as content plans for various purposes. I have worked with Content Management Systems and I’m able to manage these efficiently. I also have experience in managing journalists to come up with content that will fulfil the content strategy for a brand.

My other biggest passion is fitness. I take readers through my fitness journey both on social media and on my fitness blog. I am passionate about strength training and corrective exercise, and I’m well versed in the science of exercise and nutrition.